Swedish citizens have taken over the @sweden Twitter account

Via Scoop.itMediaMentor

Swedish citizens have taken over the @sweden Twitter account, with the blessing of the Swedish government, according to Mashable. One Swedish citizen will take control of @sweden each week, complete with a customized profile picture and bio. The initiative, called Curators of Sweden, is run by VisitSweden, the country’s official tourism and travel information group. The first curator to interact with @sweden’s 10,000-and-climbing followers is Jack Werner, a Stockholm-based writer and marketer.
Via www.cbc.ca

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